BTHI Media · BTHI Advisory & IR · Ctable

The Future of Finance
Is Community Driven.

We're building a transparency-first investing ecosystem — focused on alignment, education, ownership intelligence, and long-term value creation. Not another platform. The ecosystem we wish existed.

Financial community and transparency
Founder Video Coming Soon
"The Cap Table Tells The Story."
1,000 Founding Spots
$1,000 Max Per Member
3 Interconnected Businesses
20+ Years Finance Experience
The Problem

The System Was Never Built
For Retail Investors.

After 20+ years in finance and a front-row seat to the crowdfunding era, the same pattern keeps repeating. Retail investors enter last, know the least, and bear the most risk. That's not bad luck — it's how the system was designed.

01

Retail Always Enters Last

Institutions and insiders get positioned first — at better prices, on better terms, with information retail investors never see. By the time a deal reaches the crowd, the best economics are already gone.

02

Transparency Is Almost Nonexistent

Most investors never see the cap table. They don't know who controls the company, who gets paid first in a liquidation, or what the lockup structure looks like. That's not an accident.

03

Incentives Are Fundamentally Misaligned

When the people recommending deals profit whether you do or not, you have a structural problem. Advisor stock, preferred structures, paid newsletter "gurus" — alignment isn't a nice-to-have. It's the whole game.

04

Nobody Keeps Score

How many deals pitched to retail investors actually returned capital? Nobody tracks it. Nobody publishes it. We will. Accountability requires a scoreboard — and we're building one.

"Access alone doesn't fix investing. Alignment does."
Founder Story

Why I'm Building This.

Ryan Neely, Founder & CEO of BTHI
Ryan Neely Founder & CEO, BTHI

I've been in finance since 2001. I've seen how deals get structured, who gets positioned first, and what retail investors are told — versus what they're not told.

When Reg CF and Reg A+ opened crowdfunding to everyday investors, I was genuinely excited. Finally, a path to give retail investors real access to early-stage company building — the kind of access that used to be reserved for the wealthy and well-connected.

Then I watched what actually happened. The same problems followed. Misaligned incentives. Hidden economics. Platforms optimizing for deal flow, not investor outcomes. Financial "gurus" getting paid to promote the very stocks they're recommending. Retail investors still last in line — just with a new wrapper around it.

BTHI is my attempt to build something different. Not another platform that talks about transparency while doing the opposite. An actual system built around it — with real community, real accountability, and real alignment.

I'm not promising to fix finance. But I'm committed to building something more honest, and building it with the people who believe the same thing I do.

— Ryan Neely, Founder & CEO
The Ecosystem

Three Parts.
One Mission.

BTHI is a holding company built around three interconnected businesses. Each one strengthens the others. Together, they form a transparency infrastructure retail investors have never had access to before.

BTHI Media

Education. Transparency. Accountability.

Financial content that tells the full story — including the parts most platforms would rather leave out. Deal breakdowns, founder interviews, cap table education, and ongoing outcome reporting. Built around CrowdfundingSucks.com and expanding.

  • Cap table education & investor literacy
  • Deal analysis & breakdown content
  • Outcome tracking — published publicly
  • Founder interviews & company spotlights
Ctable

Community. Intelligence. Ownership Visibility.

The platform. The community. The transparency layer. Where investors understand deal structure, analyze cap tables, rate alignment, and hold issuers accountable — together.

  • Cap table analysis & visualization
  • Community diligence & ratings
  • AI-assisted deal analysis
  • Transparency scoring & accountability
Explore Ctable →
BTHI Advisory & IR

Deal Flow. Advisory. Relationships.

Advisory and investor relations infrastructure for issuers who want to build with a community that values transparency. Deal sourcing, Reg CF / Reg A+ experience, and strategic investor relations for aligned companies.

  • Issuer advisory & deal structuring
  • Reg CF / Reg A+ expertise
  • Investor relations infrastructure
  • Strategic partnerships & introductions
Ctable

The Cap Table Tells The Story.

Ctable is being built to give investors what they've never had before — real visibility into the ownership structure, economics, and alignment of the deals they're being asked to participate in.

What Most Investors Never See

  • Who actually owns the company — and at what price
  • Preferred share structures and liquidation order
  • Insider economics vs. what retail investors pay
  • Advisor compensation, stock grants, and vesting
  • Lockup terms — who can sell, and when
  • Future dilution overhang from option pools or convertibles
  • Who controls the company if things go wrong
  • Reporting commitments after the raise closes
  • Community access — real Q&A, not PR responses
  • Outcome tracking — win or lose, what actually happened
Ctable Transparency Intelligence
Cap Table Analysis

Visualize ownership structure, dilution scenarios, and insider positions in plain English.

Transparency Scoring

Community-driven ratings on deal alignment, reporting quality, lockup structure, and incentives.

Community Diligence

AI-assisted plus human intelligence. Collective research that makes every member smarter.

Outcome Scoreboard

We publicly track how deals perform. Win or lose — the scoreboard gets published. Always.

Why This Matters

The Questions Most Investors
Never Knew to Ask.

90%+ of retail investors have never seen a cap table. That's not their fault — nobody taught them, because nobody benefited from them knowing. We think that needs to change.

01

"The Hidden Story Behind Every Raise"

Every fundraise has economics investors don't see. Who got warrants? Who negotiated a better valuation last month? What does the cap table look like the moment this round closes?

02

"Who Really Owns This Company?"

Founders talk about vision. But who controls the votes? Who has liquidation preference? Who gets paid before you do if the company sells for less than expected? The cap table answers all of it.

03

"What Happens When the Stock Finally Trades?"

Lockup periods expire. Insiders can sell. The consultant who got 5% for "strategic advice" can dump shares the day the lock expires. Are you positioned to understand this before it happens to you?

04

"Who Gets Paid When the Guru Recommends It?"

Financial publishers, newsletter writers, and social media personalities are often compensated to promote securities. It's legal — if disclosed. But most investors never find the disclosure. We think that should change.

05

"How Much Will Your Stake Get Diluted?"

If a company raises future rounds — which most do — existing shareholders get diluted. How much? At what terms? Who has anti-dilution protection? Retail investors rarely ask. The cap table tells you everything.

06

"What Are You Actually Agreeing To?"

SAFEs. Convertible notes. Revenue share. Preferred equity. Reg CF. Reg A+. Every structure has different implications for retail investors. Ctable is being built so investors understand — before they sign.

"If you don't understand the cap table,
you don't understand the deal."

The Community

Founding Members.
Not Users. Builders.

We are intentionally preventing concentration at the founder stage. An equalized structure that puts community-first ownership into practice from day one — and a community that genuinely helps shape what gets built.

Investor Dinners & Events

Real gatherings. Real conversations. The kind of access and relationships most retail investors never get the chance to have.

Live Pitches & Deal Access

Founders presenting directly to the community. Real Q&A. No PR polish. Honest answers to hard questions.

Community Diligence

Collective intelligence in action. Members share research, flag red flags, ask hard questions, and build knowledge together.

Real Financial Education

Cap tables. Deal structures. Reg CF. Reg A+. Preferred equity. Explained in plain English — no gatekeeping, no upsells.

Retreats & Networking

Building relationships beyond the screen. A community people genuinely want to be part of — not just another Discord server.

Shape What Gets Built

Founding members help define Ctable. Your feedback, your priorities, your platform. Built with the community — not at them.

Founder Round
1,000 Founding Members
$1,000 Max Per Member
Equal For Everyone
Become A Founding Member
Proof of Concept

We've Seen What Alignment
Can Actually Look Like.

Through our work with Vertical Data (VDTA), we helped structure a deal where all participants — consultants, advisors, and insiders — were locked up alongside retail investors. No cheap exits. Everyone aligned to the long-term outcome.

Structured lockups for all participants — including advisors
Aligned incentives across the entire cap table
No preferential early exits for consultants or insiders
Long-term focus prioritized over short-term flips
Same valuation dynamics for all participants
Retail investors treated with the same terms as insiders
Roadmap

The Path Forward.

We're building this in stages — intentionally, and with the community. Here's where we are, and where we're going.

Now — Active

Founder Round

Community-first, equalized ownership structure (see details above). Building the foundation and shaping the platform together with the first members from day one.

Next

Friends & Family Round

Raise up to $4M from a broader base of aligned investors. Build out the Ctable platform, expand the media operation, grow the team, and scale the community nationally.

Growth Phase

Reg A+ Expansion

Open the ecosystem to a much broader investor base. Expand Ctable's reach, deepen the transparency infrastructure, and establish BTHI as the standard for retail-first investing ecosystems.

Long-Term Vision

Community-Driven Public Financial Ecosystem

We believe there is a legitimate path to building a $100M+ ecosystem if executed correctly. Not a guaranteed outcome — but a real, achievable vision for what investor communities can become when they're built around alignment, not just access.

Join Early

We're Not Building Another
Finance Platform.

We're trying to build the investing ecosystem we wish existed — and we're building it with the founding community. This is your chance to be in the room where it starts.

Join The Founding Community

Tell us a bit about yourself. We'll be in touch directly — no automated funnels, no spam.

No spam. No hard sell. This is the beginning of something built with the community — not at them. This is not an offer to sell securities.